Starting a podcast on a budget may seem impossible if you don’t know where to start. Podcasting has quickly become one of the most popular forms of social content for businesses of all sizes, but the barrier to entry can seem very high if you aren’t familiar with all...
What is branding? How do organizations build a lasting brand that helps them stand out among the competition? For many, branding is a cool logo, a unique font, and using the same colors across marketing assets. While these are bits and pieces associated with branding,...
STAYING RELEVANT AND BENEFICIAL Summer is coming to a close and we are entering a season of holidays, football games, and bundling up for the cold. With this shift comes several timely methods of marketing that are both relevant for the season and provide benefits for...
Brand entails much more than just what makes up the face of your company. Instead, brand includes everything recognizable about your business, such as the obvious appearance and aesthetics, the personality, the message and purpose, as well as the quality of the...
All Inclusive Branding Branding Basics Branding is everything that makes up a company’s identity. It not only includes the logo, typography, color schemes that are visible, but also the feelings that these elements evoke. At BattleAxe, brand continuity is especially...