A brand culture defines the values, behaviors, and beliefs of an organization and its employees. But what does that have to do with you? Your brand culture has everything to do with your business. Not only can it attract new customers, but it can also help retain...
What is branding? How do organizations build a lasting brand that helps them stand out among the competition? For many, branding is a cool logo, a unique font, and using the same colors across marketing assets. While these are bits and pieces associated with branding,...
What Are Hashtags? Hashtags are no new concept. They have been around for a while and have gained popularity and usage tremendously over the past few years. They were first utilized on IRC’s and became a popular feature on Twitter, as they were beneficial to...