by Ben Thomas | Apr 12, 2019 | Digital Advertising, Search Marketing, Websites
HEY GOOGLE, HOW WILL “SMART” SPEAKERS CHANGE THE WAY THAT DIGITAL ADVERTISING USES SEO? HOW DO DIGITAL ADVERTISERS USE SEO TO DRIVE TRAFFIC? Ever since Smartphones revolutionized the way that consumers not only communicate, but consume digital media over a decade ago,...
by Ben Thomas | Apr 9, 2019 | Digital Advertising, Social Media
HOW SOCIAL MEDIA CHANGED DIGITAL ADVERTISING Let’s face it, the days where companies could not only stay afloat, let-alone thrive, with nothing more than word-of-mouth advertising are long behind us. Social Media marketing changed the way that businesses stay relevant...
by Ben Thomas | Sep 20, 2018 | Digital Advertising, Social Media
A TALE OF TARGETING Have you ever shopped for a new pair of shoes, researched vacation destinations, or looking into buying a new home, only to log into your Facebook and come across advertisements related to whatever you were just doing? Though it might seem like a...
by Ben Thomas | Jun 13, 2018 | Digital Advertising, Social Media
WHAT’S THE BIG DEAL WITH SOCIAL MEDIA? In today’s society, social media plays an important role in several aspects of everyday life. A tremendous amount of socialization has migrated from in-person meetings to online chats. Breaking news is often first seen spreading...